The 5-10%

For this, we're subjected to endless political campaigns?

I heard an interesting statistic during the 2012 election cycle.

A political polling pundit (alliteration not intended) said, "90 to 95% of the public have already made up their minds about who they're going to vote for."

If that was true, what it meant was, the presidential candidates that year spent millions-maybe even into the billions-of dollars, and endlessly campaigning, wooing a minority of the voting population to cast ballots in their favor.

I mention this as we're about to see an avalanche of ads-all over television, not just on The News Center's stations-for this year's crop of congressional candidates.  Ads which will have a lot of people wanting to pull their hair out by election day.

Now, there might be more "undecideds" than there were two years ago.  And not as many vote in "off-year" elections as vote in presidential races.  But, at least in West Virginia, the issues are pretty much the same as they were two years ago: the economy, Obamacare/Affordable Care Act, and the "war on coal", among others.

A few of those ads are already hitting the airwaves.  Both U.S. Senate candidates in the Mountain State have already released TV ads.  And Democrat Natalie Tennant has, in reality, been campaigning all year.

And that's just the most-watched race (other than Ohio governor) in this region.

As I've said before, we had a nice break from election politics (as opposed to other types of politics) after 2012, and after the special West Virginia elections that followed the passing of Sen. Robert Byrd.

Unfortunately, it's time to wake up.

 

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